24

Mar

By Madison Newman

All Posts, On Campus

Building Confidence, Building a Brand: Inside Gabby Goodwin’s Entrepreneurial Journey

Image courtesy of Gabby Goodwin “A lot of trial and error. A lot of learning along the way. And having the courage to take one step at a time.” What started as a solution to a frustrating everyday problem has grown into a company reaching young girls across the world.…

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13

Feb

By Madison Newman

All Posts, On Campuscollege, vanderbilt

The Cost of Commodore Prestige: The Economics Behind Vanderbilt’s Growth

BrianAJackson via istockphoto “Vanderbilt probably spent my tuition money on those fireworks during Founders Walk.”“The Alumni Weekend activities must have cost a fortune. I know where that funding came from.”“The new athlete dining hall was only made possible because of what we pay in tuition.” Phrases like these are common to…

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06

Feb

By Morgan Sweeney

All Posts, On Campus

The Posse Pipeline: Vanderbilt’s Strategic Expansion of the Posse Program to Atlanta and Miami

image provided by Dr. Jeremi London What started as one woman’s bold idea behind a simple mantra has grown into one of the largest and most influential scholarship programs in the country. Deborah Bial, president and founder of the Posse Program, was inspired by a student who said “I never…

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14

Nov

By Brenna Tucker

All Posts, Businesses, On Campus

The Reusable Water Bottle: A College Student Ever-Changing Accessory

PeopleImages via iStockPhoto As college students, we are prime victims of reusable water bottle trends. But just when you’ve pulled the plug and bought your Stanley, suddenly everyone has Owalas. The popularity of water bottle brands seems to skyrocket almost instantaneously, while their predecessors disappear from use. Of course, fads…

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13

Nov

By Morgan Sweeney

All Posts, Businesses, On Campus

How Vanderbilt Volleyball is Building a Brand, Not Just a Team

Photo taken by Morgan Sweeney After nearly half a century of silence, the Vanderbilt Volleyball team is back in action at Memorial Gymnasium. The program’s restart wasn’t just about recruiting new top athletes – it’s about selling a vision, building a brand, and marketing the team’s success.   For its rebuilding,…

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09

Nov

By Sasha Eckler

All Posts, Businesses, On Campus

Vanderbilt Figure Skating Club: The Economics of Figure Skating

proBAKSTER via iStockPhoto Approximately 732,000 people globally are figure skaters. While most people think of figure skating as festive winter activity, many people, including members of Vanderbilt’s figure skating club, find it to be much more than a seasonal pastime. It is their outlet, their sport, their happy place. With…

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19

Oct

By Brenna Tucker

All Posts, On Campus

The Walker Management Library: An In-Depth Look at One of Vanderbilt’s Resources

Photo by Brenna Tucker We have a multitude of resources here at Vanderbilt, but so much support can be almost overwhelming if we don’t learn how to utilize it. One of Vanderbilt's extraordinary services for student success is the Walker Management Library. I sat down with Kelly LaVoice and Robbie…

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17

Oct

By Madison Keezer

All Posts, Businesses, On Campus

Just Do It: How Vanderbilt Senior Eliam Chang Turned an Idea into Edenova

Pictures provided by Eliam Chang for use in this article “I don't really care if I succeed or fail, I'm going to do it because that's my passion. And that's what I want to do.”  Have you ever wondered what it takes to get a non-profit off the ground? We’ve…

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14

Oct

By Isabella Yalif

All Posts, Careers, On Campus

We Asked Vanderbilt Students Why They Chose Their Major

Photo by Isabella Yalif It’s that time of year. Course selection is approaching. Advisor meetings are happening. All the while, students are asking themselves how the choices they make today are going to set themselves up for a career. To tie these ends together, we looked at college majors. A college…

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