Reformation’s Identity Crisis: How Private Equity Compromised their Sustainability Promise
Chaosamran_Studio via iStockPhoto Most people know Reformation—if not for its sustainability and marketing, then for its signature aesthetic and prominent brick-and-mortar location, a physical store, on 12 South. Founded in 2009, Reformation was originally a curated vintage store which quickly began manufacturing its own clothing line. In 2013, they opened…
